

No backpack. No roller. Not even a sling. We sent our creative director to Mexico City with zero bags—just the clothes on his back and whatever he could carry in his pockets. For 4 days. Through markets, canals, wrestling matches and everything in between. This was more than a packing experiment—it was a test of mindset, minimalism, and letting go of comfort.
Could you do it?
A big thanks to our sponsor Unbound Merino for making this challenge possible!