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Buyers Guide

Performance Meets Style with Alchemy Equipment

Performance Meets Style with Alchemy Equipment

by , July 19, 2023

There’s very few brands on the planet like Alchemy Equipment. Founded a decade ago in New Zealand by Campbell Junor (former co-owner and creative director of MacPac), its a brand that expertly walks the line between performance and fashion. Not only delivering on a refined modern style but on real world performance that you’ll find in brands built for braving the outdoors and its extremes.

And this perfect balance is what makes it special, and cosies it up with heavy hitters in the performance fashion space like Veilance and Goldwin. But the real kicker is the value. Alchemy Equipment achieves what both of the above do, but at much more accessible price tags. And it’s this, that makes Alchemy Equipment undoubtably one of our most-loved apparel brands.

So if you’re keen to add Alchemy Equipment to your capsule wardrobe, where should you start? We’ve picked our 9 favorite pieces of apparel below. Plus, AE have a sale right now, so you’re bound to score a bargain or two.

Pro tip: join their Alchemy Club for even more discounts and benefits.


Alchemy Equipment AEM307 Performance LS Tee (US$59)

Alchemy Equipment AEM307 Performance LS Tee

A great long-sleeve staple for any wardrobe, the AEM307 Performance LS Tee features a blend of 81% recycled polyester, 14% hemp, and 5% recycled elastane. The shirt has underarm gussets and shoulder seams that are set back, while subtle nods to style include side seams that wrap to the front and notch details in the hem.

Alchemy Equipment AEM299 Drawstring Tech Short (US$59)

AEM299 Drawstring Tech Short

The AEM299 Drawstring Tech Short finds a versatile balance between active-ready functionality and understated casual urban style. The short features a lightweight stretch material, an elasticated waistband with a drawstring, and a relaxed fit for comfort. You also benefit from a choice of pockets for storing smaller items including a key clip in the left-hand pocket and a concealed zipper pocket in the right-hand pocket. The short has a 9″ inseam and also includes a DWR finish for added quick-drying functionality.

Alchemy Equipment AEM237 Japanese Denim Jeans (US$107)

Alchemy Equipment AEM237 Japanese Denim Jeans

Can’t get enough of Japanese denim? Alchemy Equipment has you covered with the AEM237 Japanese Denim Jeans. Made with Japanese 14oz Ringspun selvedge denim, the jeans feature a straight leg with a 33″ inseam and a 16″ cuff opening. A double layer of fabric in the back pockets and riveted front pockets enhance the burly build quality. The jeans also offer five pockets for storing your essentials close at hand. Note, these jeans will need to be worn in but denim fans will appreciate the unique character they will take on as they wear in.

Alchemy Equipment AEM309 Pertex Equilibrium Performance Pant (US$115)

Alchemy Equipment AEM309 Pertex Equilibrium Performance Pant

Need pants that can tackle the trails while keeping things stylish in town? The AEM309 Pertex Equilibrium Performance Pant delivers performance and clean aesthetics in one. The pant is quick-drying, breathable, features four-way stretch, and includes a DWR finish. It has an elasticated waistband and a drawcord for an adjustable fit, along with hand pockets and a concealed zip pocket in the back seam. Rounding things off is a subtle reflective logo on the right leg. And if you’re looking for a women’s option, check out the AEW307 Pertex Equilibrium Performance Pant which offers a cropped alternative for women.

Alchemy Equipment AEW329 Hybrid Hooded Vest (US$115)

Alchemy Equipment AEW329 Hybrid Hooded Vest

The AEW329 Hybrid Hooded Vest is a stylish and adaptable piece for changing weather conditions. Utilizing a blend of Tecnowool and seamless down tube panels, the vest keeps you warm while offering intriguing visual and textural contrast too. It uses RDS certified 80/20 600 fill power White Duck Down in the tube panels with a DWR finish on the tube fabric. Additionally, you benefit from zipped hand pockets and a hood for added protection from the elements.

Alchemy Equipment AEW320 Tech Stretch Utility Trouser (US$115)

Alchemy Equipment AEW320 Tech Stretch Utility Trouser

The AEW320 Tech Stretch Utility Trouser delivers a chic twist on functional utility trousers, offering a range of practical features paired with tailored style. The trouser has a cropped straight leg and a high waist, with three pockets to store smaller items. Made with a blend of 50% cotton, 43% nylon, and 7% elastane, the fabric offers four-way stretch for comfort and also features a DWR finish for wet weather resistance.

Alchemy Equipment AEM296 Essential Lightweight Down Vest (US$139)

Alchemy Equipment AEM296 Essential Lightweight Down Vest

Need some added warmth without sacrificing freedom of movement? The AEM296 Essential Lightweight Down Vest is a great choice, with its cozy 600 fill power RDS certified down insulation and DWR finish. Additional features include zippered hand pockets, packability into its own stuff sack, as well as Zi/Zo (Zip in / Zip out) compatibility that allows it to pair easily with some Alchemy Equipment outer layers for colder seasons.

Alchemy Equipment AEM317 Cordura Laminated PrimaLoft Jacket (US$313)

Alchemy Equipment AEM317 Cordura Laminated PrimaLoft Jacket

The AEM317 Cordura Laminated PrimaLoft Jacket is a savvy pick if you’re after a go-to all-rounder for wet or cold weather, commutes, and weekend adventures alike. The jacket offers a host of handy features including seam-sealed waterproof construction with water-repellent zippers, PrimaLoft® Gold Active insulation, and a choice of zippered pockets.

Alchemy Equipment AEW293 Hooded Down Parka (US$316)

Performance Meets Style with Alchemy Equipment

The AEW293 Hooded Down Parka brings style and weather protection in one with its clean silhouette, waterproof construction, and PrimaLoft® Black Down Blend insulation featuring 50% recycled content. The hood, cuffs, and waist can be adjusted to your preferred fit and small items can be conveniently stored in the zippered hand pockets and interior zippered chest pocket. A back vent and four-way stretch enable freedom of movement too, making this a versatile piece for commutes, walking the dog, travel, and more.

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