Burton Likes to Carry

Burton Likes to Carry…

Are you familiar with Burton? Probably, but if not, a quick 101 for you > Burton was founded by Jake Burton and have been standing sideways since ’77. Focusing on the snow and what you need when you’re out in the elements, Burton has created a brand that is now synonymous with snowboarding and anything associated with snow. Read more about them here.

Just the other day Burton dropped a new line of carry items and within this release they also introduced Bag Check – a marvelously fun tool that helps you whittle down to a small selection of Burton bags that cater to your needs.

Don’t expect anything groundbreaking, but rather something fun and light that is easy to use and might just expose to you some new carry products in their range. They have a pretty neat little video about it too – check it below.

You can check the Bag Check minitsite out HERE.

This wasn’t so much a post to ‘prop’ up Burton’s latest and greatest, it was more to share with you the Bag Check ability they’ve developed and to also give Burton some kudos for giving such focus to the carry category. We love seeing brands get this deep into carry and we only hope other brands come up with their own fun and educating ideas about sharing the carry message.