- Buyer's Guide
Liking :: Go Out Japan
There exists a world without pain. It’s a world where the sun is always shining, and it’s inhabited by happy, healthy, wonderful people exploring the outdoors in technicolor splendour. It’s the world of Go Out Japan…
Who are they: Go Out are part of the Outdoor Style network – a retail and media group sharing the stoke of outdoor products with an appreciative Japanese audience. They are the folk behind The Backpack Book, which we have previously raved about.
Why we like them: Japanese carry goods are on the whole inaccessible to gaijin. Their language and characters keep our search engines away, and the size and sophistication of their domestic market means many brands don’t even bother exporting. With Go Out publications, we can get a little sneak peak into their exciting and exotic carry market.
Who else might like it: Lovers of whacky and different carry gear. Lovers of otherwise extinct brands like Dana Designs. Streetwear and outdoor crew looking for something really different.
Where they are: Japan. Nowhere else really. Just Japan. Check their website here, and ask Google to translate it for you.